Many graphics are utilized by countless businesses around the world to advertise their services and products and they’re a great marketing tool. They’re eye-catching and they can entice many customers to discover your company. And having graphics on your car — specifically lettering — can definitely help you generate revenue. Adding lettering to you or your business’s vehicles is one of the most modern innovative marketing tools you can adopt to significantly impact your business. Continue reading below and see what benefits can come from having your car lettered.

Cost-Effective

You as the business owner want to make sure that you generate enough revenue while still being able to save money. And that can be difficult sometimes when you’re trying to use the best advertising. You can pay for a billboard or even a commercial for a relatively cheap price, but they don’t always guarantee the best results. Sure, they can attract a wide audience, but they don’t stay up for too long. They’ll eventually come down and you’ll have to pay again if you want to continuously advertise your business. But instead of doing that, you can always resort to cheaper methods, such as car lettering. Vehicle lettering is an easy process to perform which results in it being typically low-cost. And on top of that, car letting is long-lasting, meaning that you’ll be able to advertise your business for a while.

Mobility

One of the best things about having your car lettered is that you can advertise your business almost anywhere you travel. While billboards, commercials, and many other marketing tools are typically stationary, lettered cars can go anywhere. You’ll never have to rely on any ad that only stays in one spot when you have a car or any other vehicle do the work for you. And the best part is that the impact of such marketing all depends on how far the vehicle travels. If you have your car lettered and drive out to a great distance, then you’ll likely receive an increase in brand awareness in comparison to a normal drive out.

Eye-Catching

The impact your marketing graphics make mostly depends on how eye-catching they are. Lucky for you, if you do decide to have your car lettered, you may not have to go too extravagant with it (although, it might help). Having your car lettered with a simple design is already making it tremendously eye-catching to the general public. Think of it like this, cars are typically designed with a simple color (e.g. red, blue, silver, etc.) that make them standard to the common eye and so you can simply drive by without being noticed. But the moment you have words applied to your car, people will turn their heads to see whatever message you have written on the side of your car door. This will allow potential clients to see what business you’re advertising and what your contact is so that they can call or email you for inquiries.

Contact GNS Wraps To Get Your Car Lettered

If you wish to receive car lettering from the top professionals in South Florida, look no further than GNS Wraps. For many years, GNS Wraps has served countless patrons and they’ve been often regarded as the most trusted graphic wrapping business in all of Broward, Palm Beach, and Dade county. We’re confident that when you hire us, you’ll be added to our growing list of satisfied customers. For any inquiries, you may call us at 561.502.2605 or visit our contact page.

Nearly every marketing tool you implement to promote your business is vital for you to succeed. Some, however, are much more effective than others and can cross the line between being content with your profits to becoming far more successful than what you intended. One marketing tool that could get you to the latter would probably be signage.

Signage is a highly underrated marketing tool in today’s modern world. If you think about it, more people today use stickers or T-shirts to promote their business as opposed to signage. When starting a business you should consider creating a sign. They act as a secondhand, inanimate salesperson and can create a lasting impression on many customers.

Enhance Communication

According to most, signs are the best form of communication for conveying your brand. Signs inform, but more so, they also allow customers to assume what your business entails. Their good or bad assumptions will all depend on the quality and attractiveness of your sign, of course, so it’s essential that you create an appealing, impressionable design for your sign. Poor signage can deter customers from engaging with your business.

Competitive Advantage

For anyone entering the business world, it can be intimidating. There are many other businesses out there that have been established for a long time and competing against them all can prove to be challenging. However, a good sign can differentiate you from the competition and it can be the key element in having customers choose your business over others. This is why you’ll need to put every inch of creative talent into designing a sign. It will usually be the determining factor in increasing customer engagement vs going out of business.

You’ll also need to consider a good location to accompany your sign. A good sign can only be appreciated when you’re in a location bustling with consumer activity.

Cost-Effective Marketing

There are effective marketing tools such as newspapers and billboard advertisements, but these don’t possess the same longevity as signs. Signs, such as a-frames, can serve as a continuous marketing tool that only needs to be paid for once. On top of that, they’re visible for 24 hours a day for every day of the year.

Because your sign will be acknowledged at most hours of the day, your brand becomes more and more recognizable every time it’s seen. You’ll have new customers starting relationships with your business and in return, you’ll receive brand loyalty.

Need Signage Done For Your Business? Hire GNS Wraps Today!

GNS Wraps has performed countless work for many customers in the South Florida area and understands how important signage is needed for your business. If you are in need of top-quality signage work done for your business, don’t hesitate to call the professionals at GNS Wraps. To schedule an appointment, reach us at 561.502.2605 or visit our contact page.

If you love your boat you want the absolute best care and maintenance for it. If you’ve had it for years, however, your boat may have been susceptible to constant baking in the sun and the paint job from its original purchase is beginning to look less and less appealing. If this has happened to your boat, or you’re looking to keep it looking fresh longer, consider getting your boat wrapped. Vinyl wrapping on your boat can help preserve the paint underneath and protect it from sun damage while keeping your boat looking new. Continue reading below to see the advantages of vinyl wrapping your boat.

Preserves The Paint

As mentioned earlier, vinyl wrapping can help in keeping the original paint job of your boat last long. The protective sheeting that is applied over the paintwork protects it from the sun’s harmful rays. When continuously exposed to the sun, the boat will slowly but surely gain a sun-bleached appearance. When covered, your boat’s paint is guaranteed to last for nearly a lifetime.

Cost-Effective

You could always repaint the boat’s exterior for appearance. But doing so can be strenuous, time-consuming, messy, and costly. Why go through all that when you can get your boat wrapped instead? Vinyl wrapping offers a convenient, less costly solution as opposed to painting your hull. Plus, you have endless options to choose from when it comes to your boat design. If you wanted to advertise your business or another’s on your boat, you can always request a logo or advertisement to appear on the vinyl wrap. The work needed to wrap your boat is also easy and less time-consuming. By commissioning your boat to be wrapped, you can pick it up a day or two later once it’s finished. On top of that, It is far less messy to deal with if you had planned on originally painting it.

It’s Safer For Your Paint

Again, you could just repaint over the hull. But that will only prolong the reoccurring problem of sun rays and other factors damaging your paint. Having your boat wrapped by a professional will not only protect the paint underneath but they can also assure that the paint underneath won’t be further damaged during the process. NOTICE: This, of course, is only guaranteed depending on how badly damaged your hull’s paint is.

Want to Get Your Boat Wrapped?

If you’re interested in getting your boat wrapped, get the job done by GNS Wraps in West Palm Beach. GNS Wraps have professionally worked on numerous vehicles including boats in the South Florida area. If you want to schedule an appointment give us a call at 561.502.2605 or visit our contact page.

Businesses that require dedicated vehicles for any reason should take advantage of vehicle wraps. Vehicle wraps essentially turn company cars of any kind into billboards on wheels. If you wrap your vehicle in an eyecatching and memorable wrap, the benefits in terms of advertising are nearly endless. But, the benefits of applying a vehicle wrap to a company car don’t end there. Continue reading this post from the GNS Wraps blog to learn about the benefits of wrapping a company vehicle.

Expand Your Audience Through Vehicle Wraps

Having your logo, phone number, and business branding applied to a vehicle through a wrap can be very beneficial for businesses. Of course, this depends on how often your company vehicle is driven. But, for company vehicles that are ‘out in the wild’ often receive thousands of looks, or ‘impressions’ a day. What is the value of this you may ask? Consider how much it would cost for an ad for your business to appear in front of thousands of people a day on TV, print, or even online. What you’d pay for a week or less of having your ad shown to thousands of people online, print, or on TV could cover a vehicle wrap, which lasts for years and years. If you’re looking for a surefire way to increase the visibility of your business quickly, look no further than a vehicle wrap for your company car from GNS Wraps.

Leave A Lasting Impression

Vehicle decals aren’t invasive or annoying like some TV commercials or even some online ads. For some potential customers, an annoying TV commercial is a legitimate reason to not use the business. Additionally, vehicle wraps show that the business is established and takes pride in what they do. Vehicle wraps are an excellent way to ingrain your company in the thoughts of those that live in or near your business service area without being invasive or distracting.

Familiarize The Local Market

Speaking on the last benefit, familiarizing the local market with your business is probably one of the greatest benefits that come with wrapping a company vehicle. If those that live and work around your business are your potential customers, this should be a no-brainer. Let your customers know you’re in the area and regularly performing work by making your company’s brand part of the local environment.

One Of The Most Cost-Effective Marketing Investments

Another major benefit of wrapping your company vehicle is the fact that it remains a lasting marketing investment for years to come. Unlike standard advertising campaigns, a vehicle decal is constant. Of course, it can be taken off of your vehicle freely, but traditionally, you’ll only pay once to have it designed and installed. This means your vehicle can act as a billboard on wheels for a (fairly low, compared to standard advertising costs) one-time fee.

Protect Your Vehicle’s Finish

One of the most overlooked benefits of vehicle wraps is that they protect the finish underneath the wrap. When a vehicle is scratched or dinged and is being protected by a vehicle wrap, the wrap will be scratched and not the finish of the vehicle. This protects the long term value of a vehicle in the event you’d like to sell it.

Enjoy The Benefits Of Wrapping Your Vehicle With GNS Wraps

GNS Wraps is West Palm Beach’s number one choice for vehicle wraps for business. Additionally, we also offer wraps for those looking to change the look of their standard vehicle. GNS Wraps provides top-notch design services paired with second-to-none installation to provide one-of-a-kind vehicle wraps. Want to learn more about GNS Wraps? Give us a call (561) 502-2605 or contact us online.

As traditional forms of advertising such as billboards and radio ads continue to be phased out, it’s important for brands and businesses to look for other ways to promote their brand. Passive marketing has always been a great channel for companies to get their name out there, but with so many companies creating so much noise in today’s fast-paced world, it can be quite overwhelming to the potential customer. However, there is one marketing channel that is filled to the brim with potential for brand awareness and customer acquisition: traffic.

Day in and day out, highways around the country are slammed with bumper to bumper traffic in the morning, afternoon, and at night. Some jam out to music while others yell in frustration at others driving poorly. You can steal their attention with a branded car wrap. Standing out from the rest of the cars on the road can be the difference between one person noticing your company’s branding, and 100. Car wrap advertising can be a fantastic way to bring in new business, however, there are some important Dos and Don’ts that every company should follow to get the most out of their car marketing.

Car Wrap Do’s And Don’ts For Company Advertising

  • Do Consider Your Brand Or Message
  • Don’t Overdo Your Message
  • Do Keep Your Car Clean
  • Don’t Be Afraid To Go Bold

Do Consider Your Brand Or Message

Before you dive headfirst into a car wrap advertising for your business, you should first be aware of what your brand is, the message you want to convey towards potential customers, and what you as a business wants to get out of it. Knowing your end goal is ultimately the most important step towards getting the most out of this. Whether you just want people to discover your brand, or are looking towards racking up phone calls and business inquiries, you can do this with car wrap advertising.

Don’t Overdo Your Message

Car wrap advertising can be a phenomenal form of passive marketing for your company, however, it’s not a foolproof solution. One of the major pitfalls for companies venturing into car wraps for advertising is they overdo their message. They obnoxiously slap their phone numbers all over the car in an attempt to grab everyone’s attention, while also using off-brand colors and their logo isn’t anywhere to be seen. Make sure you present your overall message in a clean, clear-cut manner that gets the point across to passersby while not overdoing it.

Do Keep Your Car Clean

Car wrap advertising is an extension of the company, and so is the car used for promotion. You wouldn’t want your employees to represent your company outside of the office in unprofessional clothing, so you most likely wouldn’t want the car to be dirty. Make sure that before you clean a car with a wrap on that you use cleaning supplies that won’t damage the wrap altogether.

Don’t Be Afraid To Be Bold

When it comes to car wrap advertising, you want to stand out from all the noise. You absolutely shouldn’t be afraid to be bold with your design or color choice. Granted, while you should have fun with designing the wrap for the car, you have to make a mental note to not overdo it and interfere with the overall messaging. Once the design detracts from the message, you lose potential customers. Finding the right balance of boldness can be just what you need to make your message stand out, without suppressing it.

If you’re interested in car wrap advertising, make sure to contact GNS Wraps. As South Florida’s premier car wrapping company, we specialize in growing your business through car wrap advertising. Call us today at (561) 502-2605, or visit our contact page to receive a free quote.

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  • 7400 Georgia Ave. Suite C
    West Palm Beach, FL 33405

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  • 561.502.2605
  • 7400 Georgia Ave. Suite C
    West Palm Beach, FL 33405